National Sales Manager Lagos

Ascentech Services Limited is a human resources solutions company dedicated to helping businesses build stronger teams and manage people functions more effectively. Established in Nigeria in 2013, we have supported organizations for years with high-quality, practical HR services designed to meet real business needs, adapt to evolving workforce demands and enable long-term growth. With a strong presence in Lagos and Ibadan, and an expanding footprint through Ascentforce in India, we deliver a broader, more connected approach to recruitment, outsourcing, training, and ongoing HR support. Ascentech brings expertise across borders, backed by over 13 years of dedicated experience in delivering practical HR and recruitment solutions. We are  recruiting to fill the position below:

 Job Title: National Sales Manager

Location: Lagos

Grade: 15–16

Department: Sales (Traditional Trade) Job Description

Drive overall commercial strategy and nationwide sales for the food division (tomato paste, margarine, edible oil, sugar). Lead revenue growth, regional teams, distributor networks, and market expansion across all food categories.

Achieve national sales, promotions, and collection targets for food brands. Manage principal relationships and distributor networks. Identify growth opportunities and drive penetration in traditional trade. Lead, motivate, and coach sales teams to meet revenue goals. Develop sales plans, budgets, and forecasts (stock & sales). Ensure timely debtor confirmation and debtors' management. Submit monthly MIS/Management Deck and competitor intelligence. Coordinate with internal teams (Finance, Supply Chain, HR) and external partners (principals, distributors, retailers). Hire, train, and guide new team members.

Monthly sales & collection target vs. achievement Team strike rate Shortage & expiry ratio Coverage and billing plan Visibility & share of shelf Reports submission timeliness Principal relationship management

Candidates should possess a Bachelor's Degree/HND in any field. Minimum12 yearsin FMCG sales & distribution, with at least5 yearsin a sales managerial role. Proven experience managing high-performance sales teams and principal relationships. Strong understanding of P&L, cost analysis, and strategic sales processes.

Excellent negotiation, communication (oral & written), and leadership skills. Strong analytical, computer literacy (MS Office), and merchandising skills. Result-oriented, process-driven, with high integrity.

Not Specified. How to Apply

Interested and qualified candidates should send their CV to: [Email hidden - Login to reveal] using "National Sales Manager (Food)" as the subject of the email.