Performance Marketing Manager Lagos

Sabi Library (Business & Money) is a digital brand and online resource hub that creates simplified books, guides, and practical tools. We are  recruiting to fill the position below:

 Job Title: Performance Marketing Manager

Location: Lagos Responsibilities

Planning, launching and managing paid advertising campaigns across Facebook, Instagram, Google, YouTube and TikTok Developing strategies to increase customer acquisition, sales and revenue through paid advertising Managing advertising budgets and optimising campaigns for maximum return on ad spend Conducting audience research, targeting and retargeting Testing different creatives, audiences, offers and messaging to improve performance Monitoring campaign performance, conversions, cost per acquisition and revenue Setting up and monitoring tracking, pixels, analytics and conversion events Working with the content and marketing teams to develop high-performing ad creatives Continuously analysing data and scaling campaigns that produce profitable results

Proven experience running profitable paid advertising campaigns Strong knowledge of Meta Ads, Google Ads, YouTube Ads and TikTok Ads Strong understanding of funnels, conversion and customer acquisition Excellent analytical and data-driven thinking Experience managing significant advertising budgets Ability to test, optimise and scale campaigns Proven track record of generating measurable rovonua through paid advertising

Not Specified. How to Apply

Interested and qualified candidates should send their CV to: [Email hidden - Login to reveal] using the Job Title as the subject of the email.