Brand and Corporate Communications Executive

POSITION OBJECTIVE:

Oversee the execution of strategies that enhance Matrix Energy Group's brand recognition and interaction with its intended audience. This position is also tasked with the practical implementation of both internal and external communications across diverse media platforms.

KEY DUTIES AND RESPONSIBILITIES


Craft and implement comprehensive communication plans in line with company goals.
Oversee the development and production of content for various communication channels, including social platforms, web pages, email newsletters, and media releases.
Uphold and advance the brand identity in accordance with business objectives and stakeholder expectations.
Guarantee that all marketing and communication materials comply with Matrix Energy Group's brand guidelines.
Administer the content schedule and coordinate posts across multiple platforms to ensure a consistent, timely, and appropriate brand image for Matrix Energy.
Assist in the formulation and execution of social media strategies for Matrix Energy to boost brand visibility and engagement.
Monitor social media performance metrics and generate reports to evaluate the effectiveness of Matrix Energy Group's social media campaigns.
Assist in the creation and upkeep of brand assets such as informational brochures, slide decks, and other promotional items.
Organize corporate functions, media briefings, product introductions, industry conferences, and sponsorship activities.
Promote employee engagement through clear, consistent, and inspiring internal communication.
Handle communication during organizational transitions, such as restructuring or policy modifications.
Oversee the composition and distribution of press releases to media outlets.
Observe media coverage and compile daily or weekly media summaries.
Arrange and manage media events, press conferences, and other public relations activities.
Support the development and dissemination of newsletters, emails, and other communication materials to keep employees informed and engaged.
Maintain records of and analyze feedback from stakeholders to enhance communication strategies in Matrix Energy.
Produce annual reports, sustainability documents, and other corporate publications.
Oversee the planning and execution of corporate events, conferences, and community engagement initiatives
Monitor expenses related to branding and communication activities in Matrix Energy Group.
Liaise with external vendors and agencies to produce marketing materials and services
Maintain records of all communication activities, materials, and correspondences in Matrix Energy Group.
Ensure all communications adhere to industry regulations and Matrix Energy Group's policies
Carry out any additional tasks assigned by the Head of Corporate Services.


REQUIRED QUALIFICATIONS


Bachelor's degree in marketing, communications, public relations, journalism, or a related discipline.
Minimum of 5-6 years of experience in brand and corporate communications-related positions.
A relevant professional certification in corporate communication is considered an advantage.
Experience in the oil and gas sector is preferred.


REQUIRED SKILLS


Capability to develop and implement brand, internal, and external communications policies and procedures.
Exceptional writing and editing abilities for creating press releases, articles, social media posts, and internal communications.
Ability to create initiatives that enhance employee engagement.
Strong verbal communication skills for interacting with media, stakeholders, and internal teams.
Solid understanding of brand strategy and ability to maintain brand consistency across all channels.
Skill in creating engaging and relevant content for various platforms.
Experience in planning, executing, and monitoring marketing and communication campaigns.
Proficiency in managing social media platforms and understanding social media metrics and analytics
Ability to analyze data to measure the effectiveness of communication strategies and campaigns
Practical graphic design skills to create visual content



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