Communications and Brand Manager

Job Summary


We seek a passionate and experienced Communications and Brand Manager to join our team and help us elevate our brand, engage our stakeholders, and amplify our impact.


Responsibilities

Develop and Implement Communication Strategies:


Create and execute comprehensive communication plans aligned with Illmi Children's Fund's mission and goals.
Identify and target key messages and audiences for each campaign.


Enhance Brand Awareness and Reputation:


Ensure consistent and positive representation of Illmi Children's Fund's brand across all communication channels.
Increase brand recognition and positive sentiment among target audiences through strategic communication efforts.


Expand Media Coverage and Relationships:


Build and maintain strong relationships with journalists, influencers, and media outlets.
Secure regular, positive media coverage to highlight Illmi Children's Fund's work and impact.


Increase Social Media Engagement and Produce High-Quality Content:


Develop and execute a social media strategy to grow Illmi Children's Fund's online presence and engagement.
Create compelling and informative content for newsletters, press releases, blog posts, and social media.
Collaborate with designers to produce visually appealing materials that support Illmi Children's Fund’s campaigns.


Monitor and Analyze Communication Efforts:


Track and evaluate the performance of communication strategies and campaigns.
Use analytics to measure the effectiveness of different channels and adjust strategies accordingly.


Support Fundraising and Internal Communications:


Develop communication materials that support fundraising efforts and grant applications.
Ensure clear and consistent internal communication within the organization.
Engage stakeholders, including donors, volunteers, and partners, with updates on Illmi Children's Fund’s activities and achievements.


Requirements


Bachelor’s Degree in Communications, Marketing, or a related field.
3 - 5 years of experience in communications, brand management, or a relevant field.
Proven track record of successful communication campaigns.
Experience in content creation (writing, editing, video production) for various audiences.
Expertise in social media management and marketing.
Ability to collaborate effectively with cross-functional teams and external stakeholders.
Willingness to adapt to changing trends and technologies in communications and branding.
Ability to quickly learn and apply new tools and strategies.
Capability to develop and implement communication strategies aligned with organizational goals.
Strong understanding of content calendars and editorial workflow.
Excellent written and verbal communication skills.
Ability to work effectively in a team environment and manage multiple tasks.
Strong analytical skills and ability to translate data into insights.
Passion for Illmi Children's Fund’s mission and social good.
Proficiency in content management systems (CMS) and social media platforms.


Skills and Tools:


Proficiency in Microsoft Office Suite and Google Workspace.
Experience with project management tools such as Trello, Asana, or Clickup.
Familiarity with communication tools like Slack or WhatsApp.
Basic knowledge of AI tools such as ChatGPT, Perplexity, Google Gemini, In-video, Etc.
Experience with social media management platforms and analytics tools like Google Analytics.
Preferred: Experience in graphic design or video editing software, and knowledge of SEO.