Content Manager

Job Summary:


LagosMums is on the hunt for a dynamic and imaginative Content Manager to become part of our team. This full-time remote position is perfect for an individual who is enthusiastic about content creation, social media administration, and digital marketing. As the Content Manager, you will be instrumental in crafting and implementing content strategies, selecting high-quality material, and maintaining a steady stream of engaging and informative content across various platforms. Your role will involve working alongside different teams to ensure our content aligns with the company's business goals and resonates with our target audience.


Primary Duties:


Formulate and execute content strategies that align with LagosMums' vision and objectives
Manage the editorial calendar and ensure timely publication of blog posts, newsletters, and social media content
Transform extensive content, such as blog articles, into easily digestible formats (e.g., social media carousels, newsletters, podcasts)
Compose engaging blog posts for the LagosMums website, focusing on parenting and family-related topics
Produce brief video content for various social media platforms
Generate weekly content for social media, including posts, carousels, and videos
Craft and oversee weekly newsletters to keep the audience informed and engaged
Evaluate content performance and modify strategies based on data insights
Work in tandem with cross-functional teams to ensure content supports business objectives
Support basic graphic design and content editing as needed
Employ AI tools to enhance content creation and streamline processes
Select relevant reels and videos for resharing across our platforms


Required Skills and Experience:


Demonstrated experience or strong interest in content strategy, creation, and management
Competence in content curation and editorial management
Familiarity with SEO best practices
Excellent written and verbal communication skills with attention to detail
Capability to handle multiple projects and meet deadlines effectively
Strong organizational and time-management abilities
Experience with video creation and editing using tools such as CapCut, Canva, and Riverside FM
Ability to create graphics using Canva
Proficiency in utilizing AI tools for content creation and editing
Previous experience or interest in collaborating with a content creator
Self-motivated and capable of working independently in a remote environment