Content Strategy Lead

We're looking for a strategic and innovative Content Strategy Lead to develop and execute our content vision across various platforms. As a vital member of the Communications team, you'll spearhead the creation and delivery of compelling content that enhances our brand narrative, engages key stakeholders, and supports business objectives. You'll collaborate closely with cross-functional teams to ensure consistency, resonance, and impact in every story we share.

Key Responsibilities


Strategy Development: Spearhead the creation of a comprehensive content strategy aligned with the organization's brand voice, values, and strategic goals.
Editorial Planning: Manage and oversee the editorial calendar across internal and external channels (website, newsletter, social media, campaigns, reports, etc.).
Content Creation & Oversight: Direct content ideation, production, and quality assurance for written, visual, video, and digital formats.
Audience Insight: Utilize research and analytics to comprehend audience behavior and customize content for relevance, engagement, and performance.
Team Collaboration: Coordinate with designers, writers, and external agencies to bring content ideas to fruition.
Innovation: Stay informed about content trends, formats, and technologies to maintain modern, effective, and inspiring communications.
Governance: Maintain content governance standards, ensuring brand consistency and tone of voice across all materials.


Qualifications & Experience


5+ years' experience in content strategy, brand storytelling, or editorial leadership.
Exceptional writing, editing, and storytelling abilities.
Experience managing content teams or editorial projects.
Knowledge of SEO, content analytics, and digital distribution strategies.
Capability to work cross-functionally and manage multiple content workstreams.
Meticulous attention to detail and ability to meet deadlines.
Background in communications, journalism, marketing, or related field.