Lagos Digital Content Creation Specialist

Responsibilities

Content Creation (Photography & Visuals):


Capture high-quality photos and videos of events, lounges, restaurants, staff, and signature experiences.
Produce lifestyle, food & beverage, and behind-the-scenes content for digital campaigns.
Edit and curate visual assets to reflect the Above Lifestyle brand identity (premium, exclusive, luxury).
Collaborate with marketing and operations teams to plan shoots that align with promotional calendars.
Manage media library, ensuring all visual assets are well-organized, tagged, and accessible.


Email Marketing (Plus Experience):


Develop and execute email marketing campaigns to promote events, offers, and experiences.
Write compelling, brand-aligned email copy and design visually engaging newsletters.
Manage subscriber lists, segment audiences, and personalize campaigns to drive engagement.
Track, analyze, and report email performance (open rates, CTR, conversions) and optimize for continuous improvement.
Ensure email designs are mobile-friendly and aligned with global hospitality standards.


Cross-Functional Collaboration:


Work with the bar, restaurant, and event teams to create timely promotions and campaigns.
Support guest experience campaigns with content that enhances loyalty and brand awareness.
Provide creative support for internal communications and corporate brand initiatives.


Qualifications & Skills


Bachelor’s Degree in Marketing, Communications, Media, or related field (or equivalent experience).
Proven experience in photography/videography with a strong portfolio.
Proficiency in editing software (Lightroom, Photoshop, Premiere Pro, or similar).
At least beginner experience with email marketing platforms Strong copywriting and storytelling skills with attention to luxury branding.
Knowledge of hospitality trends, especially premium and lifestyle segments, is an advantage.
Ability to multitask, manage time effectively, and work flexible hours (including nights/weekends during events).