Marketing Associate

About the Role


As a Marketing Associate at Atinudah BrandCo, you will play a hands-on role in executing campaigns, supporting client accounts, and driving the day-to-day marketing work that keeps the agency running.
You’ll assist with content development, client communication, project management, and campaign reporting, learning how to build and manage impactful marketing campaigns from the ground up.
This role is ideal for someone with a strong creative instinct, digital marketing know-how, and a hunger to grow in a fast-paced, collaborative environment.
You’ll work directly with the Marketing Account Manager and cross-functional teams (designers, strategists, and content creators) to deliver bold, culture-driven campaigns.


Key Responsibilities

Client & Campaign Support:


Support day-to-day client communication, task updates, and internal coordination
Help write briefs, gather campaign insights, and support creative brainstorming
Assist in preparing presentations, reports, and marketing proposals
Join pitch efforts and new client onboarding


Content & Channel Execution:


Develop content calendars and rollout plans for social media, newsletters, and other digital channels
Draft copy for social posts, email campaigns, and marketing materials
Coordinate with design and content teams to ensure timely delivery of asset
Build and execute marketing strategies across digital, social, content, PR, influencer, and events


Project & Task Management:


Track campaign timelines, deliverables, and revisions across multiple accounts
Update project trackers (e.g. Notion, Google Sheets) and follow up on outstanding tasks
Assist in planning campaign activations or client-related events


Performance Tracking:


Monitor basic KPIs using tools like Instagram Insights, Meta Business Manager, and Mailchimp
Help compile campaign performance reports and highlight improvement area
Capture client feedback and support campaign optimizations


Cross-functional Collaboration:


Work with Atinudah Studio (design/production) and Concepts (events) to bring campaigns to life
Attend client shoots, events, or activations when required to support execution


Requirements


1–2+ years of experience in marketing, advertising, or brand communication
Basic knowledge of digital marketing, content creation, and campaign execution
Strong writing and communication skills
Organized, detail-oriented, and eager to learn quickly
Ability to multitask across clients and timelines in a fast-moving environment
Familiarity with tools such as Canva, Meta Ads Manager, Notion, Slack, Google Suite, Mailchimp, Hootsuite, etc.
Social media management or copywriting experience
Passion for culture, lifestyle, and the African creative economy


Bonus If You Bring


Experience in influencer marketing, email marketing, or PR
Graphic design or video editing skills (even basic)
Previous experience in fashion, entertainment, or culture-driven brands
Entrepreneurial mindset or previous startup/agency experience



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