Media Operations Manager

Job Summary


We are seeking a dynamic, results-driven Media Manager to lead the business, sales, and marketing strategy of our media operations.
This role is responsible for driving brand visibility, growing media-related revenue, managing campaigns, and overseeing the execution of all marketing and media strategies to meet business goals.
You will play a key role in integrating creative storytelling with strategic planning to boost engagement, sales, and brand presence across all platforms.


Key Responsibilities

Business Development & Strategy:


Develop and execute business strategies to grow the media department’s influence, visibility, and revenue.
Identify new market opportunities, media trends, and strategic partnerships.
Create, present, and implement monthly and quarterly media plans in line with business objectives.
Monitor competitors, industry trends, and audience behavior to inform decisions.


Sales & Revenue Growth:


Develop and execute sales strategies to drive media-related income (ad sales, sponsored content, partnerships, etc.).
Build and maintain relationships with clients, sponsors, and media buyers.
Generate leads, prepare proposals, and close deals for media partnerships and advertising opportunities.
Track, analyze, and report sales performance and ROI from media campaigns.


Marketing & Campaign Management:


Design and implement integrated marketing campaigns across social media, digital platforms, traditional media, and print.
Work with the creative team to deliver engaging content that drives brand awareness and conversion.
Ensure consistency in branding, messaging, and visual identity across all platforms.
Measure performance of marketing efforts using tools like Google Analytics, Meta Ads Manager, and CRM software.


Team & Project Management:


Supervise the media production team (photographers, videographers, editors, content creators).
Oversee content creation, distribution, and campaign timelines.
Set and monitor key performance indicators (KPIs) for the media and marketing team.
Coordinate with other departments to align marketing strategies with overall business goals.


Requirements & Qualifications


Bachelor’s degree in Marketing, Business, Mass Communication, Media Studies, or a related field.
Minimum 8–12 years proven experience in media management, marketing, or business development.
Strong understanding of media sales, digital marketing, and social media strategy.
Excellent communication, leadership, and negotiation skills.
Proficiency in marketing tools and platforms such as Google Ads, Meta Ads, Canva, Mailchimp, or similar.
Ability to work under pressure, meet deadlines, and manage multiple projects.


Preferred Skills:


Basic understanding of media production (video, sound, design, editing).
Strong network of media, advertising, or influencer contacts.