Director, Sales & Marketing Lagos

Earl Consulting Lagos - Our client specializes in property development, commercial joint ventures, real estate investments, and asset management in Nigeria. They are  recruiting to fill the position below:

 Job Title: Director, Sales & Marketing

Location: Lagos

Employment Type: Full-Time Executive Position Executive Summary

Earl Consulting has been retained by a premier real estate development firm in Lagos to recruit an exceptional, high-performing Director, Sales & Marketing. The Director, Sales & Marketing will serve as a core member of the executive leadership team, responsible for formulating comprehensive revenue generation strategies, scaling commercial sales networks, leading multi-channel marketing campaigns, and consistently achieving ambitious multi-billion naira sales targets across residential and commercial developments.

Formulate and execute robust 3-to-5-year commercial sales and marketing strategies aligned with corporate expansion goals. Own and drive monthly, quarterly, and annual sales revenue targets, establishing rigorous pipeline performance indicators across all sales channels. Identify new market trends, buyer demographics, and high-growth development opportunities within the Lagos property ecosystem and international diaspora markets. Structure high-value corporate deals, institutional investor offerings, commercial partnerships, and joint-venture opportunities.

Lead, mentor, and build a high-caliber team of Sales Managers, Team Leads, and  Business Development Executives. Oversee independent real estate agent/broker networks, third-party distributors, and strategic channel partners. Conduct continuous sales performance reviews, training, and capability-building workshops to maximize target attainment. Implement efficient CRM tracking systems and pipeline management protocols (e.g., Salesforce, HubSpot) to streamline lead conversion.

Oversaw traditional, digital, and experiential marketing campaigns designed to elevate brand visibility and generate qualified buyer leads. Collaborate with project architecture and product design teams to ensure market fit, compelling pricing models, and competitive value propositions. Manage brand public relations, high-profile property launches, developer exhibitions, and investor roadshows. Direct customer acquisition and retention strategies, ensuring seamless end-to-end client experiences from inquiry to title handover.

Qualifications & Profile Requirements

Bachelor’s Degree in Marketing, Business Administration, Economics, Estate Management, or related field from a recognized university. An MBA or relevant Master's degree will be considered a distinct advantage. Professional certifications in Sales, Marketing, or Project Management (e.g., NIM, CIM, PMP) are preferred.

Minimum of 6 years of progressive executive experience in Sales and Marketing within the real estate or property development sector in Lagos. Demonstrated Track Record: Proven history of consistently meeting or exceeding multi-million to multi-billion Naira sales targets. Deep understanding of the Lagos real estate landscape, title procedures, land laws, buyer behavior, and broker networks.

Exceptional negotiation, deal structuring, and corporate presentation skills. Strong financial acumen, budgetary control, and revenue forecasting capabilities. High emotional intelligence with proven executive leadership and conflict resolution skills. Mastery of CRM platforms, digital marketing tools, and analytics dashboards.

Remuneration & Benefits

The client offers an executive-level compensation structure designed to attract and reward top industry talent:

Highly competitive base salary. Performance-driven commission structure and quarterly volume bonuses. Official vehicle, health cover (HMO), and executive allowances. Accelerated career growth within an expanding real estate conglomerate.

30th October, 2026. How to Apply

interested and qualified candidates should send their application materials electronically to: [Email hidden - Login to reveal] using "Director, Sales & Marketing" as the subject of the email.

Application Checklist

Curriculum Vitae (CV): Detailing career history, major transactions closed, and verifiable sales performance metrics. Cover Letter: Highlighting executive achievements and suitability for the role.

Note: Only shortlisted candidates meeting the experience and performance criteria will be contacted for executive interview panels.