Event Marketing Manager Lagos - Field & Event Coverage

The Moment of Truth Talent Series is a dynamic business reality show that aims to empower underrepresented entrepreneurs, disabled innovators, and student founders. It provides a platform for these individuals to pitch their innovative ideas and access the resources needed to turn their visions into reality.

The series focuses on fostering community-driven support for business education and entrepreneurship, with a mission to reduce unemployment in both Nigeria and the UK. We are  recruiting to fill the position below:

 Job Title: Event Marketing Manager

Location: Lagos - Field & Event Coverage

Employment Type: Part-time (3 Days / Week)

Department: Growth & Marketing About the Role

We are seeking a high-energy, results-oriented Marketing & Events Manager to drive audience growth, brand visibility, and candidate conversion for our training programs. In this role, you will lead our end-to-end event strategy, from organising high-impact preview sessions and founder masterclasses to running integrated online/offline marketing campaigns that attract and enroll ambitious entrepreneurs and business leaders.

Key Responsbilities

Event Strategy & Production (Offline & Online):

Plan, budget, and execute high-impact preview sessions, founder masterclasses, workshops, and networking mixers designed to showcase training outcomes. Oversee end-to-end event production: venue sourcing, audio-visual setup, vendor management, branding assets, and guest flow. Host and moderate virtual webinars, info sessions, and live streams for hybrid audience engagement.

Design and deploy integrated multi-channel marketing campaigns (email, social media ads, founder communities, and PR) to drive event registration and program awareness. Collaborate with the content team to produce high-converting landing pages, event flyers, promotional copy, and founder spotlight videos. Segment and target founder demographics across startup hubs, trade associations, and corporate networks in Nigeria.

Implement event lead-capture systems (QR forms, CRM tagging, check-in apps) to ensure zero lead loss. Manage post-event follow-up sequences, working alongside the admissions/sales team to convert event attendees into enrolled program participants. Track and report key event metrics: cost-per-lead (CPL), attendee turnout rates, lead-to-applicant conversion rates, and return on event spend (ROAS).

Qualification & Skills

Experience: 3–5 years of proven experience in event marketing, campaign management, or growth marketing in Nigeria (tech hub, business accelerator, or corporate training background strongly preferred). Execution Capability: Strong track record of organizing both physical events (50–300+ attendees) and high-converting virtual masterclasses. Campaign & Tool Proficiency: Familiarity with digital marketing platforms (Meta Ads Manager, Mailchimp/Klaviyo, Zoom Webinars, and CRM systems like HubSpot or Zoho). Project Management & Negotiation: Exceptional event vendor management, budget control, and high-pressure operational problem-solving skills. Communication: Persuasive copy editing and strong public presentation/hosting confidence.

What We Offer

Base Salary: N300,000 gross monthly Competitive base salary with performance-linked conversion bonuses Allowances: Monthly transport/fuel stipend for event venue visits, data/communication allowance Incentives: Quarterly performance bonuses tied to lead conversion targets, preview session attendance rates, and paid cohort enrollments. Event-day allowances and data stipends Flexible hybrid work schedule (around event execution calendars).

23rd September, 2026. Method of Application

Interested and qualified candidates should send their CV  and a cover letter to: [Email hidden - Login to reveal] using the  job title as the subject of the email.

Note: Include the job title in your subject line to ensure your application is considered.